IF

A NEW ERA FOR THE WORLD OF MUSIC VIDEOS

Image Factory is currently entering into a new era for the music video industry. With the advent of new technologies, the possibility of bringing lower cost music videos to a wider range of costumers has led to the creation of MUSIC VIDEO MAKER.TV to make "music videos for the masses." Image Factory will continue to create flagship video projects that require a higher-end approach.

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>> COMMERCIAL PRODUCTION • ARTIST PROFILES • MUSIC VIDEOS

The list keeps growing. The Image Factory services record companies with all forms of commercial entertainment, here is a sample of some the star power we've been asked to create for:

ELTON JOHN

TEARS FOR FEARS

KISS

PAULA COLE

GEORGE MICHAEL

JOHN MELLENCAMP

TONY BENNET

BON JOVI

INDIGO GIRLS

>>MORE MUSIC VIDEOS

Along with A-List acts, The Image Factory is also called in by record companies to create music videos for start-up talent. These music videos require special attention in order to gain MTV and other airplay since this is not guaranteed like the larger stars.

>>SEX IN VIOLETS
From the gold-record winning team of Jade Starling and Whey Cooler.
PLAY VIDEO

>>SINISTER DANE
Sony music act, this video received very heavy rotation on MTV and more.
PLAY VIDEO

>>CLYDE LOVE
A fun rap video that takes a light look at an important topic.
PLAY VIDEO

>>7-DAY DIARY
From Reprise Records, this video attained international attention with airplay on most networks including MTV.
PLAY VIDEO

>>GARY LAWYER
Warner Records flew Gary in from oversees in order to shoot this video with Image Factory in New York.
PLAY VIDEO

>>MORE
Over 60 music videos have been created for both signed and unsigned musical acts. These videos have been shot throughout the US in states ranging from New York to San Francisco and also in other countries such as Japan, India, and more.

TYPES OF PROJECTS

MUSIC VIDEOS
From concept to completion.

ARTIST PROFILES / EPK
Electronic Press Kits, otherwise known as Artist Profiles, usually feature interviews with the musicians, clips from the music videos, possibly behind the scenes footage, and CD release dates. These are used as marketing tools for both record companies towards distributors (Inter-Industry), and towards the end customers, such as the EPK that Image Factory created for John Mellencamp that wound up airing many times on VH-1 as a 'rockumentary'.

COMMERCIALS
Usually consist of a 30 second spot with edits from the music video(s) and a 5-8 second announced tag with the CD release information.

WEB AND INTERACTVE
The latest trend in advertainment and viral marketing... IF is developing methods of beaming high quality, content oriented media towards the buying public that both educates product awareness and point of contact purchasing.